Did you know that Spotlight Signs and Imaging Solutions can help you transform your company’s façade with little more than cost-effective retail store window graphics? Growing numbers of businesses are catching on to the presence of this valuable advertising and brand-building asset that you already have. Here is what you need to know.
Retail Store Window Graphics are Beacons for Franchise Owners and Incoming Businesses
You already capitalize on the name recognition and brand story that the company offers. Why not boost brand awareness with the display of niche-specific images or graphics that come straight from your sales collateral? These could be life-sized images of customers, oversized photos of the target demographic, or simply pictures of products. Bigger can, indeed, be better. It is most certainly quite eye-grabbing!
Storefront Window Graphics Identify a Business Model and Encourage the Impulse Stop
What makes your company different from the nearest competitor? Maybe you provide services that others do not. Perhaps you focus your attention on a narrow consumer group, which identifies you as an authority in your niche. Colorful bands with bold lettering tell the customer what you are about. Looking inside your storefront does the rest.
Niche Storefront Window Graphics for Retailers Create Brand Awareness
What do you sell? It never hurts to underscore the message your building sign sends and then expand on it. For this reason, many companies ask Spotlight Signs and Imaging Solutions to recreate their corporate name and logo display for the main window. Frequently, this is a glass door panel. They then follow up on this message with window stripes that continue in the corporate color palette. These stripes are ideal for featuring jingles, taglines, or niche content.
Vinyl Window Lettering for Retailers Educates Customers and Encourages the Connection
Sometimes, you do not need a graphic. Instead, you want to let the consumer know what your business is all about. Moreover, you want to encourage the customer to connect with you online or on social media. Doing so is frequently advantageous for companies with consistently changing inventories. By the way, remember to use the lettering to let the shopper know how your products or services could create solutions. Examples include mentions of affordable merchandise or connected services.
What Could Retail Store Window Graphics Do for Your Company?
Technicians at Spotlight Signs and Imaging Solutions are at the forefront of helping business owners in and around Gilbert, Chandler, Scottsdale, Phoenix, Tempe, and Mesa make the most of the windows that they already have. Rather than leaving them blank, you can work with the surfaces. As always, you have various options. For example, if you want the sunshine to enter the space, we recommend using perforated vinyl for the product.
Conversely, if you do not need the window display space at all, there is the option of a full wrap. It transforms the glass panels into colorful messages that advertise and brand. Which option is right for you? Call us today at (480) 207-1131 or email us at info@spotlightsigns.com to find out!