Paramount is now part of Hayward Industries. In the past, our sign shop designed, fabricated, and installed eye-catching relocation signs for the company’s move to the area. When the client contacted us this time, they asked us for custom 3D letter wall logos and a wall mural in Phoenix, AZ.
Setting the Tone for an Impressive Wall Display
The company wanted to prominently display its more than 70 patients for pool equipment technology. Our graphic artist collaborated with the client on the layout and the dimensional letter presentation as the display’s centerpiece. The client decided to go with quarter-inch-thick acrylic that our technicians painted in the firm’s corporate palette for a brand-building impact.
Our installers were then able to flush-mount the products to the wall. Our team did a wall mural on the space directly opposite this display space. While the flat-cut acrylic letters on one side create a chic look and feel, the mural on the other side combines shades of blue with bright white letters for a word wall. It is a unique contrast that works perfectly for the customer service floor of the company.
Using the Walls of Your Space Effectively
Hayward has done an excellent job of taking advantage of the wall surfaces it has. Its brand-building effort is highly visible to workers and visitors in the form of the word wall. Besides that, it advertises its expertise in the niche with the new three-dimensional letters. You might have different uses for the walls in your space.
- Schools. In a gym, wall murals featuring mascots are ideal for boosting team spirit. In a hallway, 3D letters offer wayfinding assistance and make it easy for students, parents, and visitors to find their way around the corridors.
- Retailers. Clients in retail have had exceptional success with using murals as backdrops for advertising messages. An overcast river scene is fantastic as a backdrop for shelves featuring fishing gear, waterproof boots, and similar products. Store owners frequently combine murals and 3D letters on the same wall to make the message pop.
- Offices. In the office, a mural might not be on the wall but on the glass surfaces in the form of frosted and etched vinyl. It may feature an imprinted set of letters identifying the business or its logo. The 3D letters in these settings are almost always a lobby sign.
Which Signage Products Could Boost Your Brand Message or Story?
In this case, 3D letter wall logos and a wall mural in Phoenix, AZ, were the ideal product combination for this client. However, you do not have to limit yourself. Another popular mix of signs consists of imprinted vinyl prints and acrylic panels that function as artwork. We mount vinyl prints of high-resolution photos behind the acrylic and mount the boards with brushed metal standoffs. Next, we added the small printed vinyl labels to the side on the wall. It is a fantastic way of telling your firm’s story.
Discuss your next signage purchase with an experienced expert today!