The windows next to your entry door are prime real estate for advertising and branding. However, are you taking advantage of the opportunity to get your message across? With custom window decals in Chandler, AZ, you can dress up the space while meeting your goals.
Showcase Your Corporate Persona
Your corporate persona consists of your company’s name, its unique font, the colors you have selected for its display, and the use of a logo. This powerful combination contributes to brand awareness building among consumers. When you feature the corporate persona in full on the windows next to the entry door, you succeed in meeting three goals.
- Wayfinding. Consumers in search of your location have an easy time finding your storefront or office when the windows right next to the entrance showcase your information.
- Brand-building. Passersby learn about your company and its brand message. They memorize the combination of the colors, font, and logo.
- Name recognition development. When you send out marketing collateral, coupons, or other items, they may already recognize your name. Many may also already know what your company is all about.
Feature Contact Details to Encourage the Online Connection
Many business owners like to combine their corporate persona with other data. A good example is the use of an address or phone number. When you feature a website address, you have a good chance of driving more visitors to your online presence, which can be an excellent opportunity to encourage impulse buys or newsletter signups. For businesses, which feature social media handles, this practice can result in heightened social media activity.
Expand on the Corporate Persona with Niche-Specific Information
Take your advertising to the next level by featuring a brief niche explanation. When it is unclear from your company’s name and logo what field you are in, it makes sense to offer these added details to your window graphics. They assist with brand-building, wayfinding, and encourage prospective customers to stop in for more information.
Besides that, the niche explanation combines with the name recognition. Therefore, a consumer who might be in need of your services in the future may do so simply because they remember what your company is all about.
Vinyl Door Logos Can Advertise Your Signature Product
When your product is what gets people to come in, you cannot go wrong with featuring the signature item on your door. Its likeness in long-lasting vinyl looks good, advertises the product, and reels in the foot traffic. A good example is a restaurant that chooses to promote its signature meal on the door.
How to Order Your Custom Window Decals in Chandler, AZ
We recommend choosing high-quality vinyl for ease of cleaning and longevity. Depending on where you do business, you could benefit from anti-graffiti coatings that protect the artwork from scribbles and spray paint. Adding this coating protects your signage investment, as well as its good looks.
With so many choices available to you, it is easy to get confused. Learn more about your options today by contacting our sign shop for details.