We recently discussed the work we did with Benchmark Precision Technologies. When the business needed reverse pan channel letters, its management team contacted Spotlight Signs and Imaging Solutions. Because we are a full-service sign shop, we could also assist the client with custom indoor signs in Mesa, AZ!
Designing, Producing, and Installing a Lobby Sign, Etched Window Vinyl, and Room ID Nameplates
Did you notice? The etched vinyl window graphics are positioned to obscure the view of the worker sitting at the computer. It puts the product at eye height for the visitor, which boosts safety when dealing with an office with floor-to-ceiling glass walls and doors. The room ID nameplates include the number and name of the professional or room designation.
We installed them to align perfectly with the window vinyl’s upper edge. The client specified three-dimensional letters for the lobby sign that we would pin-mount to the wall. This technique gives the setup just a little space, creating the illusion that the letters float above the wall. Besides that, it produces attractive shadows that further enhance the visual aesthetics of this indoor sign.
What Does the Contemporary Business Owner Need to Know about Interior Signage?
Interior signs are essential to any business establishment. They serve multiple purposes that benefit both customers and employees. What are the different types of interior signs and their functions?
- Wayfinding signage. Wayfinding products help customers and employees navigate the space by providing directions to different areas within the building. Room ID nameplates are an excellent example.
- Informational signs. Typically window letters, these signs convey essential information, such as safety regulations, office hours, and contact details.
- ADA signs. These signs are designed to comply with the Americans with Disabilities Act (ADA) and provide accessibility information, such as braille and tactile symbols.
- Brand-building products. Lobby signs are excellent examples of branding signs that showcase the company’s brand identity and help reinforce brand recognition.
Are There Benefits to Investing in Interior Signs?
You already know that exterior signs can guide more business to your location. However, interior signs are just as important. For example, they improve the customer experience. Well-designed interior signs help customers find what they need quickly, which makes them feel more comfortable and at ease while on the premises.
Moreover, you can rely on interior signs for cost-effective marketing. Compared to other marketing strategies, interior signs are a relatively low-cost way to promote a business and its products or services. Depending on the company, you may need to feature specific signage products to achieve regulatory compliance. Examples include safety and accessibility requirements.
Does Your Company Need Custom Indoor Signs in Mesa, AZ?
Interior signs are essential to any business establishment and benefit customers, employees, and the company itself. By following best practices for design and placement, businesses ensure that their interior signs effectively convey information, enhance brand visibility, and contribute to a positive customer experience. Spotlight Signs and Imaging Solutions can assist you with all design, production, and installation aspects. Call us today!