Your business is relocating to a new space or opening a new location. You have noticed that competitors in Tempe are consistently investing in new location wall graphics. What do they know that you might not yet have noticed?
Wall Graphics at a New Location: Establish Your Brand’s Identity
Wall murals and graphics give your business a professional look and feel from day one. Whether you choose full-color custom wallpaper, decals, or lettering, they all succeed in reinforcing your brand’s colors, logo, and overall message. At the same time, these new location graphics announce your brand’s presence in the community. They not only assist with building brand awareness but also help generate a buzz that results in foot traffic.
Communicate With Customers and First-Time Visitors
Newcomers to your brand and products appreciate signage that reduces confusion and explains what the business is all about. Incorporate them in new location wall graphics, or add them as door graphics and lettering. Examples include contact information, service menus, and hours of operation. Most importantly, your unique set of new location wall graphics in Tempe and its surrounding areas helps differentiate your business from the prior tenant. New graphics create the clean slate that the space needs to encapsulate your brand story fully.
Case Study: PROTEINHOUSE
PROTEINHOUSE is the fast-casual restaurant that caters to guests with a clean-eating lifestyle. The franchise encourages guests to eat with purpose and has made it the company’s mission to promote physical and mental wellness with nutrition. For its newest location, the company needed wall graphics that were similar to those used at its other locations. Examples include vinyl letters spelling out “Peace, Love & Protein” and custom wallpaper designed in a step-and-repeat backdrop style. Notice that the color palette favors the combination of black on white, which allows for the most noticeable color contrast possible.
Create a Welcoming Customer Experience for Newcomers to Your Location and Brand
Interior wall graphics give your space a polished look that is inviting. They create a strong first impression that builds trust with your targeted customer demographic. If you are currently planning new location wall graphics in Tempe or nearby cities, we recommend vinyl letters, full-color graphics, or monochrome designs that support your brand message.
Once you have the wall murals and custom wallpaper in place, consider the signage solutions that complement their aesthetic appeal.
- Dimensional letters. Clients have had excellent success with the use of 3D letters on printed wall graphics. They look professional and create the type of visual aesthetic that causes visitors to look more closely.
- Window graphics. Full-color window graphics are ideally suited for catching the attention of passersby. If you are establishing your product or brand in a competitive shopping center setting, these images can help attract additional foot traffic.
- Hanging signs. Larger spaces, in particular, do well with adding hanging signs that underscore your branding and add wayfinding assistance.
Our team specializes in working with new businesses and franchisees as they establish their locations. Find out how we can help you. Call us today!