Earlier this year, Spotlight Signs and Imaging Solutions had the opportunity to work with Camcor Plumbing. In the business of providing customers with water softeners, Camcor is a thought leader in its niche. At the time, we designed, produced, and installed vinyl graphics for the water softener equipment. This time, the client called us to request assistance with box truck wraps using 3M reflective vinyl in Mesa, AZ.
Adding Reflective Graphics to Existing Vehicle Wraps
It is a common misconception that existing vehicle wraps are static. You might think that nothing can be added even if you realize that a slight tweaking to your approach could pay huge dividends. This is not true.
Cases in point are the wrapped box trucks for Camcor that needed a brand refreshing. The vinyl was still in excellent shape. However, the company asked us to boost brand visibility by using reflective graphics for parts of the wrap. This type of vinyl is an excellent method for highlighting design elements when headlights from oncoming cars shine on the wrap.
Our technicians were glad to comply. By accentuating the lettering and the logo presentation, the wrapped box trucks now stand out even more. During standard illumination, the reflective vinyl looks like any other wrap material. However, with the lights off, the trucks now – quite literally – shine.
How to Stand out Even More with a Wrap
Take a page from the Camcor playbook, and add reflective vinyl graphics and style elements to your vehicle wrap. If you do some of your work or driving after dark, it is an excellent investment in your mobile marketing. However, you might also consider other add-ons.
For example, make specific images stand out with a textured wrap addition. This section can take on the look of brushed metal, carbon fiber, faux leather, or even alligator skin. Depending on the industry you are in, you can highlight products in this way. It is innovative, and you can be sure that you will be at the forefront of this practice.
Another add-on is the perforated vinyl window covering. Ideally suited for the rear window and rear side windows, this panel could be used to allow a full wrap to continue rather than cut out at the window portion. Some clients have done very well by featuring seasonal or special offers with perforated vinyl over these windows.
Learn More about Buying Box Truck Wraps Using 3M Reflective Vinyl in Mesa, AZ
Spotlight Signs and Imaging Solutions technicians help you get noticed. Serving the business communities in and around Mesa, Gilbert, Chandler, and Tempe, we routinely design, fabricate, and install vehicle wraps. Our team can wrap your box truck with the same ease as a car, moving truck, food truck, golf cart, water softener, trailer, or anything else you can push, drag, or pull into our lot.
We strongly urge you to consider the integration of reflective vinyl as a way to become even more visible after dark. If you are unsure what this might look like, we gladly show you the specs before you will be committing to the purchase. Contact us today to schedule a design consultation!