We work with many contractors. Recently, we collaborated with Zippity Split Plumbing on an updated partial wrap for a Ford Transit high-roof van. What did our design for the best vehicle graphics in Phoenix include for this popular plumbing contractor? Take a look!
A Long History of Custom Vehicle Graphics
Zippity Split Plumbing serves customers in and around Phoenix. Over the years, we have designed, produced, and installed pickup truck and utility trailer fleet graphics, upgraded Sprinter van graphics, and full truck wraps. The commonalities between the various designs are clear. They focus on the company’s name, logo, contact information, and color palette. However, they also differ in taglines and graphics. The latest example adds a dog graphic that underscores the “no dig, no mess, no stress” tagline the client has introduced.
What Goes Into Designing Highly Successful Plumbing Contractor Vehicle Wraps and Graphics?
One size never fits all. However, we have found that some of the most memorable (and therefore successful) van, truck, or trailer graphics have a few things in common.
- Plumbing-related images. High-resolution photos of drains and pipes are excellent additions for plumbers. Other options include photos of pipes, wrenches, faucets, and anything else that shows at a glance what the business does. For well-established companies, photos that reinforce taglines work well.
- An outstanding visual concept. The best vehicle graphics in the Phoenix area combine illustrations with bold placement decisions. Examples include pipe patterns, geometric designs, and flowing-water imagery. The goal is to differentiate your van, truck, or trailer from other service trucks in the area.
- QR code. The QR code is not a replacement for displaying your company’s phone number. That said, it can be an essential element of your lead-building efforts. QR codes let customers request service or visit a landing page for your latest marketing campaign.
Build Trust With Commercial Truck or Van Graphics
What builds trust among your targeted customer demographic? For our client, customers needed to know the business is family-owned. Other trust-building elements include notes that show you are licensed and insured, offer financing, or explain how many years you have been in business. Minimizing visual clutter also helps build customer trust. Remember that a vehicle graphics product is not the same as a colorful brochure! Customers have only seconds to take in your message, so it should cover who you are, what your business is, and how to contact you.
Are the fleet graphics you are currently using up to par? Is there room for improvement? Are you ready to put together your first commercial graphics product but need a little help? Let’s talk about it! Call us today at (480) 207-1131 or request a quote online!