How do you decide which exterior sign investment is best? What goes into the decision of monument signs vs. pylon signs? Your business sign questions – answered!
What is a Monument Sign?
A monument sign is a freestanding sign that is typically installed near the entrance of your company’s parking lot. It is not much taller than eye level, making it ideally suited for integration into your landscaping. The monument sign gives your company a polished appearance and boosts brand visibility from the street.
What is a Pylon Sign?
A pylon sign is also a freestanding sign. However, it stands tall and is designed to be noticed from a farther distance. Pylons are a good option for large shopping centers, businesses at major intersections, and those doing business along busy commercial corridors.
Monument Signs vs. Pylon Signs: Key Differences
The most noticeable difference between the two signs is in their height and visibility goals. Compare a typical five-foot-tall monument to a 20-foot pylon. The monument targets motorists driving right past your location—the pylon beckons to drivers on highways or far down a road.
While both signs are designed to get attention, the monument is more appropriate when you are seeking an aesthetic branding opportunity that integrates well with a building’s facade. Pylon signs unabashedly advertise and brand the companies doing business at your location. Integration with architectural style elements is a secondary consideration.
Can I have a Monument and a Pylon Sign?
Yes! You will notice that plenty of commercial venues combine both signage types. The pylon enhances visibility, while the monument underscores branding and aesthetics. Think of it as layered visibility, which is an excellent tool for being seen.
Collaborating With the Spotlight Signs and Imaging Solutions Team on the Design of Your Next Arizona Monument and/or Pylon Sign
Our team welcomes the opportunity to assist you with designing a sign from the ground up. Of course, if you already have a design you want to turn into a tangible pylon or monument sign, we can work from your specs. For clients who are unsure which signage type is best suited to their location, we offer a site survey to collect the data you need to make the right decision.
We serve the business communities in and around Phoenix, Scottsdale, Tempe, Gilbert, Chandler, Queen Creek, and Apache Junction. Call us today to discuss your next sign project!