When Motive Energy rebranded, the client determined to simplify its corporate name and logo. Our team assisted with custom new branding signs in Tempe, AZ.
Monument Panels and a New Building Sign Display an Updated Branding Alignment
When clients undertake a rebranding, they do so after extensive market research, alignment of brand voice and messaging, and consideration of their new visual identity. These visual elements may involve a new or refreshed logo design, updated typography and color palette, layout choices, and updated websites.
For Motive Energy, we designed, produced, and installed monument panels and a building sign that reflect the new corporate persona. You will notice that it is primarily a custom logo sign, rather than one that relies on the corporate color palette to express its brand story. By replacing the exterior signs at the same time, the client ensured that there would be no confusion about the rebranding. Passersby and customers now have an easy time locating the business and building brand awareness and recognition with the new design.
How Can Our Team Assist With Your Next Rebranding in and Around Tempe?
When you need sign rebranding in Tempe and elsewhere in the area, we can help.
- Translating a brand message into tangible signs. Our graphic artist works with your updated brand guidelines to design signage that incorporates the new logo, colors, and lettering. We provide you with mockups that let you see how the new branding will look at your location. Moreover, our team assists you with selecting materials and finishes that encapsulate the brand’s new tone.
- Permitting and zoning compliance. Because a rebranding involves the replacement of existing signage, you will need new permits. Our back-office staff handles all the permitting and compliance paperwork.
- Retrofits, installations, and specialty elements. Technicians will remove outdated signage and patch any holes necessary. If you are upgrading illuminated signage, we handle all the retrofitting. And, of course, we do the installation and work very hard to minimize any disruptions to your business. Besides building signs and similar products, we also gladly handle your vehicle wraps or the addition of anti-graffiti laminates.
Even once the final cleanup after installation is completed, our team can continue to support you and your signage investment. Our technicians can clean, repair, and refresh the signage as needed.
Let’s Talk About Your Next Set of Custom New Branding Signs in Tempe and Surrounding Areas
Have you been considering a rebranding? Do you already have specs? Conversely, do you still need help with designing a new take on your logo? Let us help! Call us today to schedule a design appointment!