What do you think when you see a pickup truck full of tools and equipment traveling around town? You might assume the driver is a contractor on their way to a job site. Of course, if they do not have any identifying markings on their vehicle, you have no clue what they are up to. When you add truck lettering to your fleet of work vehicles, you get your business’s name out there, inspire trust in your brand, and show everyone who passes by your job sites that you are responsible for the great work being done.
MBC Concrete wanted to experience all of these benefits, so they contacted Spotlight Signs and Imaging Solutions for Ford F350 truck lettering in Gilbert, AZ.
What Is MBC Concrete?
Located on East Williams Field Road in Gilbert, MBC Concrete is a new concrete contractor in the area that puts quality over quantity. They feature a team of experienced and trained individuals who can manage concrete in its various stages from an unmixed combination to the hard finished product. They help out businesses and homeowners by designing intricate plans using their expert industry knowledge.
When such a great up-and-coming business came to us for vinyl truck lettering and window perf in Gilbert, AZ, we were thrilled to help them boost their brand awareness. MBC Concrete had a couple trucks that they used for making deliveries and traveling to job sites, and they wanted a way to get their name out there while running around town. Fortunately, they contacted the right sign shop.
What We Did for MBC
Our first step in the vehicle graphics process is to meet with the client and get a good idea of what they have in mind for their project as well as to check out their trucks. One truck was a standard pickup. The other was a Ford F-350 flat-bed truck. They wanted both vehicles to show off their custom branding. Based on their vision for the project, we suggested vehicle lettering and window perf. MBC Concrete liked the idea, and once they approved the art proofs we provided them with, we got down to work.
We printed MBC’s logos for the truck doors on top quality vinyl films using our large format digital printer. Digital printing allowed us to precisely match the colors and fonts the client uses on their other marketing materials The DOT and other regulatory numbers were added using affordable standard black vinyl letters.
For the rear window of the pickup, we printed the MBC logo on vinyl window perf, which features thousands of small holes that make the message easily viewable on the outside while still allowing the driver to see out. Once everything was printed, we scheduled a time to install the graphics when the client could be without their trucks for a few hours. In the end, they were completely satisfied with the work we did. Now, as they travel throughout their service area, they will increase their brand recognition and attract new customers.
Are you ready to make your fleet stand out? Contact Spotlight Signs and Imaging Solutions today for a free quote!