Landmark Senior Living has been serving the elderly with affordable housing units since 1985. A dedicated staff of professionals maintained these units. However, in the 1990s, the company came to realize that there was a growing need not just for affordable housing units but for senior living communities where independent seniors were not forced to enter a nursing home. Although personalized care is available on an individual basis, there is no one-size-fits-all approach. When it came time to add a customized lobby sign to the Scottsdale headquarters of the organization, Spotlight Signs and Imaging Solutions got the call.
Adding Your Logo to Your Lobby Sign Helps Your Brand Faster
We met with the management team for Landmark Senior Living to find out more about the vision for the right reception area marker. After sketching out possibilities, the clients loved the sign that mimicked the name and logo display on the organization’s website. We went to work and used ¾-inch Gatorfoam letters that we then treated with acrylic laminate. We painted the letters and the logo with matching edge colors. After flush mounting the sign on the wall, the mix of dark blue and lighter blue hues creates an aesthetically pleasing visual effect.
The logo lobby signs Scottsdale, AZ, professionals prefer must brand their companies perfectly. Frequently, they ask us to take our inspiration from the look of the name and logo display on their websites. What happens when you do not yet have your final website look put in place? Our three-step customization process helps you to envision the ideal marker that will represent the look of your business for years to come with effective branding.
Why Custom Reception Area Markers Are Essential
- Niche branding. Some clients like the idea of having their niches represented in their logo markers. For example, they may ask us to create lettering that mimics the use of plumbing pipes. These companies do business in a very tightly defined niche, which of course helps to make their signage so much more memorable to the consumer.
- Color branding. Other clients like the idea of imbuing their offices or storefronts with a certain atmosphere. Relying on the psychological effects of colors, they determine the feel of the space simply by using particular hues and tones. After their lobby marker is in place, this look may then become the website’s rendition of the business’ name and logo as well.
- Material branding. You have options galore for your signage product. Layered acrylic boards create a professional but artistic look for your office. It is a favorite of artistic companies as well as local microbreweries. Acrylic logo panels add a sophisticated touch to your office or spa. Foam letters are suitable for virtually any business. We paint them, we add acrylic or metal laminates, and – when our clients request it – we create dramatic three-dimensional displays with them. Metal is another lobby sign material that bespeaks the longevity of a business and its proud history. It is a favorite of companies in the financial or legal sectors.
Talk to our experts today to order one of the custom lobby signs Scottsdale, AZ, companies rely on for marketing, branding and welcoming customers.