As promised, here is part two of our project for NextSpace. Last week, we discussed the client’s branding with reverse pan channel letters and entrance window graphics. Today, we look inside this Scottsdale showroom to show how we assisted the company in creating a truly immersive experience.
Showroom Signs are an Integral Element of the Company’s Brand Story
You may remember that the client needed to outfit a 32,000-square-foot showroom that would appeal to interior designers and those interested in the cutting edge of workplace essentials. While the exterior business signs were primarily brand-building and wayfinding tools, the interior business signs would be critical for meeting the client’s advertising goals.
To this end, our team put together a dimensional lobby sign, frosted and etched vinyl window graphics, and a wall mural. Look closely, and you will notice that the mural mimics the look of a window wrap, complete with printed window frames. In this way, the signage becomes part of the brand story as well as the showroom design. It is well-suited for advertising the client’s visionary designs.
Showroom Signs Adapted to Your Brand
We have a long track record of assisting local businesses with showroom signs and graphics. Because each company has unique needs for its showroom setup, each project we undertake is fully customized for the client’s setup.
For example, Hayward is a long-time client exploring a new idea: mobile showrooms. They had vans we treated with interior and exterior vehicle graphics. Standard vehicle wraps are quickly becoming an essential element of brand building. However, interior vehicle graphics are revolutionary tools that bring the showroom to the customer. We combined vibrant colors with explanatory lettering to allow the client to reach out to their customer demographic on the move.
Of course, we also did work for the client’s brick-and-mortar showroom. Stunning wall murals set the tone for the customer experience as they enter and look around. Vibrant colors and crisp shadows create an image so real that customers feel like they could step into the picture.
Which Interior Signage Solutions Do You Still Need?
If you run a showroom, how could window graphics, wall murals, and other signage assist you with your goal of helping customers visualize the products in their homes? Look around. If you have bare walls, you have the space needed to transform the location. Wall murals are budget-friendly but significantly impact the look and feel of any space.
Moreover, if you still need exterior signs for your business, we can also assist with this project. Learn more about your options. Call us today!