Recently, our team put together a monument sign in Gilbert, AZ. The company, Superstition Collision Center, is an excellent example of what a monument is and how it affects your visibility among customers.
Superstition Collision Center Orders a Monument Sign in Gilbert Along with Secondary Signage Solutions
When Superstition Collision Center opened, its signage was in place. Well in advance, the client contacted our team and collaborated with us on the design, production, and installation of several signage products. At that time, we installed a monument sign featuring dimensional letters with vinyl overlays.
This eye-catching sign enhances the company’s visibility and reflects its commitment to quality and excellence. We also installed front door graphics and an acrylic wall sign. Look closely, and you will notice that each sign features gradient color changes, which are part of the corporate color palette.
What is a Monument Sign?
In simplest terms, a monument sign must meet three distinct requirements:
- It sits close to the ground
- It is typically freestanding
- It addresses passersby and motorists
Why Do You Need a Monument Sign for Your Business?
In a word: visibility. A custom monument sign is an extension of your brand. Typically located away from your building, it nevertheless matches its architecture. Most importantly, it displays your corporate information so drivers can read it in a split second. Without a well-placed monument, some companies have a challenging time getting noticed. Examples include retailers without immediate street-facing windows, businesses with back entrances, and those whose overall footprint is smaller than that of competitors.
What Does a Monument Sign Look Like?
There is no one-size-fits-all approach to monument sign construction. We like to keep the design simple to make your message as quickly read as possible – particularly when cars drive past your location at higher speeds. Whenever possible, we like to create contrast. Dark aluminum letters placed on an ivory wall not only look great, but they also make you extremely visible in the area.
Illumination is an excellent addition. Would-be customers can see your branding message long after you go home. In some cases, adding internal illumination is a good option. That said, there are other choices, too. For example, landscape lights trained on your monument sign message work well.
Finally, you do not have to be like everyone else. Case in point is a creative monument sign that we put together for Mercie J Auto Care.
When you need a monument sign in Gilbert, Chandler, Mesa, Tempe, or anywhere else throughout Phoenix and the valley, we can help. Call our team today!