Gilbert features a unique mix of high-tech employers and historic buildings. Where Go Daddy, Banner Health and Fry’s offer the jobs, a large number of local properties have been recognized for inclusion in the National Register of Historic Places registry. This surprising dichotomy has trickled down to the favorite means of business décor: window and wall vinyl. In Gilbert, AZ business locations, these décor and advertising options are far more common than in other Maricopa County cities.
What contributes to their popularity in these locales?
- Set the tone for the customer experience. As a client or customer enters your business location, the atmosphere sets the tone for the experience this individual may expect to have. A laid-back mural of a French bakery puts a customer in the mood for a leisurely breakfast. Vinyl wall art that includes plenty of minimalist style elements will put the consumer in the mindset of doing business with an avant-garde business.
- Customization. At Spotlight Signs and Imaging Solutions, we employ wide print technology to create your customized vinyl window and wall prints. This allows us to work with the unique setup of your location. Whether you have an office with numerous nooks and crannies, a storefront with less than perfect walls or a business location where sunlight comes from a variety of angles, our wall vinyl looks better and works harder at creating the atmosphere you are looking for than a coat of paint ever could.
- Creativity in the marketing message. Branding is part of your wall space’s use. Why not get creative? For example, if you are in the business of selling running shoes, have images of runners who wear shirts with your logo on them. When you intend to use the vinyl displays for your storefront windows, why not imprint the designs on a perf? Perforated vinyl allows plenty of natural sunlight into your location and also lets folks look out. Yet those looking in from the outside see a marketing message. What a great way of putting your windowpanes to work for you!
- Make an environmental impact. Raw materials advance in quality and makeup at breakneck speeds. For example, we now routinely fill orders for wall graphics made from Green Guard certified zero-VOCs materials. When you are in the business of working with individuals suffering from allergies, this in itself is a great marketing statement that sets you apart from the competition. The medium is quickly becoming as important as the message itself.
- Create a harmonious image. Does the look of your website match the look of your business’s lobby or storefront? Does your vehicle wrap harmonize with the colors that you have chosen online and offline? If there are some discrepancies, do not reach for the paintbrush. Rather, rely on vinyl to tie together the look of your business’s appearance.
If all of this sounds confusing, do not worry. Our friendly graphic artists gladly sit down with you to discover the needs of your Gilbert business and address them with unique window and wall graphics. Contact us today for a free quote!