How do you turn a shopper into a buyer? Perhaps the better question would be how to get a passerby to become a shopper in the first place. Doing so requires you to display the types of signage products that catch the eye, generate interest and appeal to your target demographic. What are your options when ordering exterior signs that get attention in Chandler, AZ?
Building Signs are Beacons for Shoppers
Illuminated cabinet signs have the power to bring in shoppers. Constructed from sturdy aluminum, they feature polycarbonate facings that display your company’s information, logo and any other information that would be of interest to the consumer. Examples of the latter include professional affiliations, guarantees, and slogans that are part of your marketing campaigns across town. Since these signs contain light sources, they illuminate your façade after dark, which is another draw for shoppers. Unlit signage has a disadvantage in that it does not stand out after the sunlight fades. By the way, if the weather is bad, lit signage always stands out.
Window Graphics Underscore Marketing and Branding Messages
If your building sign displays a branding or marketing message, your window graphics have the power to support its significance with graphics and lettering. The trick here is to make the designs so irresistible to the eye that the consumer cannot help but step closer to your windows. Sometimes, this may be a set of seasonal graphics that show shoppers how your business can satisfy their current shopping needs. At other times, graphics enhance the look of displays that you present to shoppers via the windows. You have almost unlimited options with respect to size, design, colors, and combinations.
Sidewalk Signs Slow Down Shoppers so Window and Building Markers Get Attention
Slowing down the steady flow of passersby in front of your business is not difficult. The use of A-frames and similar sidewalk signs makes it possible to generate interest, display some of your advertising and give passersby an opportunity to take in your building and window signage. Another advantage of these products is the way that they generate foot traffic in front of your venue when shoppers are not usually coming this way. Cleverly worded marketing messages can create a buzz outside your business.
Ordering the Most Popular Exterior Signs for Chandler, AZ, Businesses
There is a reason why building signs, window graphics, and sidewalk signage are among the most popular exterior sign selections among the local business community. These products work well and offer great results for those who use them to their fullest advantages. If you have been thinking of adding these types of signs to your company’s overall marketing and branding displays, discuss your plans with our graphic artists.
We work with you to discover the ideal display locations, sizes and color schemes that grab the eye and identify you as an industry leader in your niche. In addition, we handle all the permitting steps, manufacture the products and visit your location for the installation. If needed, we also assist businesses with their re-branding needs and subsequent production of signage items that display the new font, graphics or color schemes. Contact us today to learn more about these products.