What types of businesses contact Spotlight Signs and Imaging Solutions to buy custom banners in Phoenix? Why would the retail members of the local business community consider this a sound investment? Your questions – answered!
Q: What is the impact of banners?
A: When you want to broadcast your message quickly to the largest group of people possible, you can either hire someone to stand outside with a bullhorn, or you can hang up a banner full of crisp and vibrant colors, graphics or images! Much quieter, cheaper and longer lasting than the attention getter with the bullhorn, the banner visually appeals to your target demographic but also to the passersby and motorists.
Q: What are these signs made of?
A: We use durable vinyl. While we favor the use of a bright white backdrop, we also work with other colors. If vinyl is not to your liking, it is also possible to get your message across on signs made of fabric or canvas.
Q: How big are these markers?
A: Sizes are up to you. When you want something that hangs inside your store or service location, the size is obviously smaller than when you need something that appeals to folks driving by. Common sizes include 3’ by 5’ and run the gamut to 4’ by 10’. When only something oversized will do – this is frequently the case for Phoenix car dealerships – we can accommodate you.
Q: Where would I use this type of signage?
A: Everywhere! There is no bad location for a banner.
- Use them at charity events when you are a sponsor.
- Opt for them at trade shows to generate buzz about your display.
- Community events are ideal venues for displays since your business is a member of the community and should therefore be visible.
- Advertise your retail establishment by highlighting a deep discount, seasonal sale or other promotion.
Q: Do banners help with branding?
A: Indeed, they do. When you choose to use your company colors, you reinforce your brand. When you also add your logo and company name to the banner – even if it is in small print in a corner – you help people to connect your business with the information that they are seeing. Therefore, if you are ABC Company and you hang a sales banner, passersby associate the sale with ABC Company. If you sponsor a community event, they will recognize your company name and now associate ABC Company with a sale as well as a civic identity. The list of these associations goes on.
Q: How do you install these markers?
A: Hanging banners is so easy that you can do it year after year. Since this signage is very durable, you can re-use it whenever you repeat your retail promotion. Depending on your preference, with can manufacture the digitally printed vinyl to come with hems and grommets or customize it to have D-rings or pole pockets.
Now that you know about the many uses of wide format digital printed banners in Phoenix and its surrounding areas, contact us for more information. We gladly put our graphic artists to work and create a stunning sketch for you.