We routinely work with franchise owners in Gilbert, AZ, to provide all of their signage needs. The most recent example is Mobility City. The company specializes in selling, renting, and maintaining a broad range of mobility equipment such as power chairs, wheelchairs, hospital beds, and rollators. We were glad to assist when the franchise owner needed brand-building signage for the location.
Meeting the Signage Requirements of a Franchise
Unlike other businesses, franchises already have well-defined brand stories that come with pre-approved color palettes, symbols, and fonts. It is critical for any sign shop fabricating products for a franchise owner to focus on accurate color matches and strict adherence to specs. Since Spotlight Signs and Imaging Solutions has a long track record working with franchises, Mobility City’s owner knew they could entrust this project to our team.
Exterior Signs Brand an Incoming Franchise
- Window graphics. Our designer ensured a complete color match for the company’s window graphics. They feature white lettering on blue and red backdrops, which are the colors the client had selected. We printed the graphics, prepared the window panes for the installation, and then mounted the vinyl graphics. The window graphics name some of the products that the company offers.
- Van graphics. Joining the mobile marketing revolution is necessary for all companies, and franchisees are not exempt. For this project, the corporate office provided the already produced graphics. Our team members prepared the van for installation and then placed the graphics according to the corporate office’s template.
- Building sign. One of the most critical exterior signs, the building marker draws attention to the location, offers wayfinding assistance, and introduces customers to a company’s name, logo, and overall branding. We took care of the permitting process, fabricated the signage elements, and then installed them. Flush-mounted channel letters in the corporate colors look great and are ideally sized for the location.
Custom Storefront Signs for the Exterior
Window graphics, vinyl vehicle wraps or graphics, and building signage are necessary for standing out among the competition in your area. Most importantly, even if there is little competition in your niche, having a brand-centric set of exterior signs contributes to brand awareness and knowledge development. Shoppers in your area come to connect you with the products or services you offer. Therefore, they will turn to you when a need for your products arises.
If you already have these signs in place, we can add other products to underscore their brand messages. For example, consider the placement of multiple flags that signal to drivers or passersby that you are open for business. Banners are an advertising option that succeeds in getting the attention of consumers. These products usually signal special offers or events, which result in savings for the buyer. Not surprisingly, any time you put up a banner, you are sure to draw attention,
Another signage option is the A-frame. Also known as sandwich boards, they display your information to customers walking up to the storefront from either direction of the sidewalk. Our team can customize this product to let you add seasonal inserts. Spotlight Signs and Imaging Solutions works with businesses, school districts, and municipalities in and around Phoenix and the valley, including Gilbert, Chandler, Mesa, and Tempe.
Call us today to discuss your next order for franchise signs!